gBETA is a free, seven-week accelerator for early-stage startups. Each program is capped at five teams, and requires no fees and no equity.
gBETA Musictech is powered by Capitol Records, gener8tor, Motown Museum and TechTown Detroit. The program works exclusively with startups building music-related products, services and content. This includes technologies related to sourcing, recording, production, distribution, marketing, touring, licensing and streaming as well as any technology or process innovations that could serve any component of the music industry.
Applications are open to startups from anywhere in the world. Five companies will be selected for a Summer program in Los Angeles run out of Capitol Records Tower, and five companies will be selected for a Fall program in Detroit run out of TechTown.
Participating Companies Receive:
Individualized coaching and mentorship from the gBETA team during weekly, one-on-one meetings.
One-on-one meetings with 25+ mentors including serial entrepreneurs, subject matter experts and investors.
Weekly Lunch & Learn series featuring topics relevant to startups including understanding market size, choosing a revenue model, and how to pitch investors. Lunch & Learn events are free and open to the public.
Exclusive Pitch Night reception during which participating companies have the opportunity to pitch to an audience of entrepreneurs, mentors, investors and community members.
Opportunity to build relationships within each cohort of five companies, and the community of gener8tor and gBETA alumni.
$1M + in deals and perks from vendors like IBM Cloud, Rackspace, Amazon, PayPal, Zendesk and Microsoft.
Frequently Asked Questions
Who can apply?
gBETA Musictech works exclusively with startups building music-related products, services or content. This includes technologies related to sourcing, recording, production, distribution, marketing, touring, licensing and streaming as well as any technology or process innovations that could serve any component of the music industry.
Do startups need to be located in Los Angeles or Detroit to apply?
We accept applications from startups across the globe. However we do require that at least one founder from each startup be located in-person for the duration of the program.
What stage do I need to be at?
gBETA accepts companies from napkin stage through post-revenue.
What kind of commitment do you need from me?
The weekly commitment is two, hour-long team meetings, a two-hour "Mentor Swarm," and an hour-long "Learn & Learn" series. During the last week and a half, we need flexibility for full days of investor and accelerator pitches.
Free program? What's the catch?
None! Thanks to the support of our partners, this program is 100% free to participating startups! In lieu of any fees or equity, Capitol Records reserves a participation right to invest in participating startups’ next financing round.
If you are interested in learning more, sign up for Office Hours
or contact gBETA Musictech Director, Adrienne Palm.